“There’s a feeling when CREATIVITY KNOCKS…the BLANK CANVAS must be filled. I want to tell people WHO I AM, this time through the POWER of TASTE and something DELICIOUS.”

“my new ERA

in TASTE”

Celebrated as the English Scent Maverick, Jo Malone CBE has captivated the world with her iconic fragrances. Now, she turns her boundless creativity and love of storytelling to the world of luxury vodka - reimagining the spirit through the lens of synaesthesia.

ABOUT

named BEST in
a MARTINI

Logo

"This is what vodka should taste like, but never actually does. It would be criminal to drink this with any mixer - martinis only, and hold the vermouth"

the TRILOGY
SHOP THE TRILOGY
THE PURIST THE PURIST
101 THE PURIST - PURE NOTES
£50.00
£50.00
£50.00
£50.00
THE BOHEMIAN THE BOHEMIAN
102 THE BOHEMIAN - CITRUS NOTES
£50.00
£50.00
£50.00
£50.00
THE ARTIST THE ARTIST
103 THE ARTIST - FLORAL NOTES
£50.00
£50.00
£50.00
£50.00
THE PURIST
101 THE PURIST - PURE NOTES
£50.00
£50.00
£50.00
£50.00
THE BOHEMIAN
102 THE BOHEMIAN - CITRUS NOTES
£50.00
£50.00
£50.00
£50.00
THE ARTIST
103 THE ARTIST - FLORAL NOTES
£50.00
£50.00
£50.00
£50.00

"Few names resonate in the world of luxury British fragrance quite like Jo Malone CBE. For decades, she has shaped the way we think about fragrance. Now, she’s hoping to craft bold new stories through another sense, turning her attention from scent to taste with the launch of Jo Vodka."
"Vodka is her weapon. Malone’s new range makes use of her skill in synaesthesia with three expressions: The Purist, The Bohemian and The Artist. Word is it's selling fast, so get in early!"
"After 18 months of development, Jo Vodka hit the market debuting with three expressions: 101 – The Purist, 102 – The Bohemian and 103 – The Artist. Malone’s abilities give Jo Vodka a unique edge: blends are shaped by feeling, with each expression drawing on both parts of her character and memories from her life."
"This is what you think vodka should taste like, but never actually does. It would be criminal to drink this with any mixer – martinis only, and hold the vermouth."

cocktail ARTISTRY

The theatre of taste. Each serve is a scene, capturing the moment you’re in. From the crystal clarity of 101 The Purist, to the golden warmth of 102 The Bohemian and the creative rhythm of 103 The Artist, every cocktail is designed to designed to be savoured.

Expressive, elevated
Expressive, elevated

The Artist is for the bold, the expressive and the unapologetically creative. Savour notes of rose, neroli, pink peppercorn and sencha.

Clarity, distilled
Clarity, distilled

The Purist by Jo is for the elegant. Savour my signature vodka in its purest from. 

our TAPESTRY
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